KPMG Dot to Dot Thumbnail Image, white text, teal background

KPMG Dot to Dot

Project Overview
A full digital launch for a new KPMG service
Team
Creative Directors: Garrett Hillegas and Jeremy Stein
Lead Designer: Zach Hamilton
Launch KPMG's new Dot to Dot financial planning service with a digital campaign that introduced the product to the right audiences across web, social, and email.
Designed the full campaign across every channel: website landing page, desktop and mobile UI, a series of LinkedIn social posts, and email templates. Each piece adapted the KPMG brand to communicate a service that was new and different from their usual product range.
A cohesive multi-channel launch campaign, production-ready across web, mobile, social, and email -- giving the Dot to Dot service a proper brand presence from day one.
KPMG Scrolling Website Design
Laptop Mockup
KPMG Mobile Website 1KPMG Mobile EmailKPMG Mobile Website 2
KPMG LinkedIn Post 1KPMG LinkedIn Post 4

Outcomes

01
Four Channels at Launch
Web, mobile, social, and email all designed and ready to go, giving the service a consistent presence from its first day.
02
Library of Assets Delivered
Web pages, mobile screens, email templates, and a LinkedIn social series -- every format covered.
03
New Product, Clear Voice
Translated an unfamiliar service into something approachable and credible across every channel it needed to live.